With offices in San Francisco, Chicago, and Austin, Texas, Vista Equity Partners is led by founder and CEO Robert F. Smith. As leader of a minority-owned firm, Robert F. Smith emphasizes leadership of Project Realize, which he launched in 2010. The nonprofit has a pioneering “free market philanthropy” ethos behind it, and it operates in the three cities in which Vista Equity Partners maintains a corporate presence.
Project Realize’s vision involves selecting promising companies that Vista adopts and helps to grow. The firm offers these companies access to its exclusive business intelligence systems and helps to guide diverse aspects of hiring and expansion planning. A current Project Realize initiative centers on the Chicago-headquartered chemical manufacturer Cedar Concepts Corp. In recent years the African American-owned firm has more than doubled its revenue, and it delivers 50 million pounds of quality, competitively priced formulations to major corporations spanning the country. Robert F. Smith takes pride in ensuring that ventures such as Cedar Concepts have the tools to expand and grow.
Project Realize’s vision involves selecting promising companies that Vista adopts and helps to grow. The firm offers these companies access to its exclusive business intelligence systems and helps to guide diverse aspects of hiring and expansion planning. A current Project Realize initiative centers on the Chicago-headquartered chemical manufacturer Cedar Concepts Corp. In recent years the African American-owned firm has more than doubled its revenue, and it delivers 50 million pounds of quality, competitively priced formulations to major corporations spanning the country. Robert F. Smith takes pride in ensuring that ventures such as Cedar Concepts have the tools to expand and grow.